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1st Gen Fishing Copperhead Bladed Jig
$9.99

Built with two copper-plated bb’s that have been molded into the head of the bait, the 1st Gen Fishing Copperhead Bladed Jig is the loudest vibrating jig on the market. When the Copperhead Blade rocks from side to side, it...

Wack'Em o Rings - Black
$2.79

Brand: 1st Gen Fishing The 1st Gen Wack'em O-Rings will elevate your wacky rigs and maximize the life of your favorite soft plastics. Available in a range of sizes designed to accommodate a vast majority of soft baits on the...

Wack'Em O-Ring Tool
$6.99

Brand: 1st Gen FishingĀ  The Wack’em O-Ring Tool quickly and easily adds O-Rings to rig plastic worms ā€œwacky styleā€. This tool will fit any size worm and comes loaded with 10 black o-rings that are perfect for 5-6ā€ stick baits....

1st Gen Copperhead Mini Bladed Jig
$9.99

A more compact version of the original Copperhead Bladed Jig, theĀ 1st Gen Copperhead Mini Bladed JigĀ features a bite-sized profile and much tighter and more subtle vibration with a 50% reduction in blade size. Built around a smaller 3/0 Mustad Ultra...

AFTCO M01 The Original Fishing Shorts
$65.00

The go-to fishing shorts for all anglers worldwide since 1989. The Original Fishing ShortĀ® was built with comfort, durability and movement in mind. The classic fit offers slightly more room through the hips and thighs with a wider leg opening....

Z-Man Micro Finesse Chatterbaits
$3.99

The Micro Finesse ChatterBait packs signature ChatterBait vibration and flash into a compact ultralight and BFS-ready design. Pre-rigged with a 2-inch Baby BallerZ trailer, it delivers erratic action and lifelike movement that excels for crappie, bluegill, trout, perch, and bass....

XBraid X8 Finesse Braided Fishing Line - 165yds
$25.99

Finesse X8 features a camo-color shift pattern to further enhance its deception beneath the water’s surface and an ultra-smooth coating to maximize smoothness, resulting in longer, more accurate casts. Available in 4#-20# in 165yd spools.Ā 

6th Sense Scramble 106 Topwater Lures
$12.99

Get ready to stir up the surface and ignite explosive strikes with The Scramble! Designed for anglers who live for heart-pounding topwater action, this lure combines precision engineering with an irresistible commotion that fish simply can't ignore. Featuring a rotating...

Z-Man Chatterbait Elite Evo HD Baits
$12.99

The ChatterBait Elite EVO HD takes the proven Elite EVO platform and upgrades it for heavy cover, braided line, and high-pressure situations. Built to be over 40% stronger than the standard EVO, it features a welded line tie, reinforced head-to-blade...

Bomber Gen 2 Model 7A Crankbait
$3.50

A legendary crankbait that has been catching bass and cashing checks for decades, the Bomber Gen 2 Model 7A Crankbait is an updated version from the original Model 7A to give anglers even more fish catching performance. Built with a...

Z-Man Chatterbait Elite EVO
$9.99

Featuring a patented direct head-to-blade connection and trademarked hex-shaped ChatterBlade, theĀ Z-Man Chatterbait Elite EVOĀ is designed to start vibrating immediately and produce erratic hunting action with each turn of the reel handle. Built around a 5/0 custom heavy-duty needlepoint black nickel...

Eagle Claw Lazer Sharp L1BUH Octopus Hooks
$7.99

The Lazer Sharp L1 Short Shank Octopus hook gives Salmon/Steelhead anglers a versatile hook that keeps presentations as natural as possible. The up eye easily allows snelling that keeps trolling presentations running true. The offset design turns more bites into...

Z-Man Chatterbait Flashback Mini Bladed Swim Jig
$4.29

Combining a holographic soft plastic minnow body with a downsized version of Z-Man's exclusive ChatterBait creates a unique bait that is deadly on panfish, trout, crappie, bass, and more! On the retrieve, these baits feature an exaggerated side-to-side motion and...

Z-Man Micro Max Chatterbaits
$7.99

Designed for high-pressure situations that call for a smaller and more subtle presentation, theĀ Z-Man Chatterbait Micro MaxĀ is a scaled-down tournament-quality bladed jig that’s ideal for use with bait finesse fishing tackle. Featuring Z-Man’s trademarked stainless-steel hex-shape Chatterblade, the Micro Max...

Megabass Vision 110+1 Jr. Jerkbaits
$23.99

Expanding on their legendary line-up of premium jerkbaits, the Megabass Vision 110+1 Jr. Jerkbait now offers the proven Bassmaster Classic winning action in a bite-sized package to attack the key 7ft depth range. Developed by ITO Engineering, the Megabass Vision...

Berkley 70 Series Doom Stroller
$16.99

Evolve your minnow game with the Berkley Doom Stroller – a hard stroll bait built for anglers who demand precision and performance. Designed for use in conjunction with forward-facing sonar, the Doom Stroller perfectly imitates an isolated baitfish to trigger...

Berkley Frittside X5 Crankbaits
$17.99

The Frittsideā„¢ X redefines durability and performance in flat-sided crankbaits. Its reinforced circuit board bill delivers exceptional strength and durability, while patented FlashDiscā„¢ Technology balances weight and buoyancy to replicate the natural action of balsa with the toughness of a...

Z-Man Tungsten Chatterbait Elite EVO
$17.99

The Tungsten ChatterBaitĀ® Elite EVOā„¢ features a compact 96% tungsten head that sinks quickly, producing unique sounds and vibrations. The direct head-to-blade connection ensures immediate action. It has a heavy-duty 5/0 hook, custom 2-part trailer keeper, detailed head paint with...

Zoom Z -Craw Jr.
$6.99

A true workhorse, theĀ Zoom Z CrawĀ Jr. delivers advanced versatility and universal attraction that works across a broad spectrum of techniques.Ā Originally built for flipping, the Zoom Z Craw was quickly recognized as an outstanding jig trailer, an excellent addition to a...

Hildebrandt Tin Roller
$11.50

TANDEM SPINNERBAIT W/UNIQUE ā€˜QUICK-BLADE-CHANGE’ FEATURE• Life-like Appearance Fools Fish in Clear Water• Non-Toxic Tin Body Falls Naturally• Genuine 24K Gold or Bright Nickel Blade Finishes• Sampo  Ball-Bearing Swivel• Pre-Sharpened Hook

Evolution BallistiX 3.7 Tackle Tray
$24.99

Introducing the Evolution Fishing Ballistix 3.7 Tackle Tray, crafted with precision and durability in mind this is the last tackle tray you will buy. Constructed with a robust polycarbonate lid and reinforced outer corners, the Ballistix 3.7 Tackle Tray is...

Strike King KVD Sexy Dawg Jr.
$8.79

The Sexy Dawg was designed and reviewed by Kevin VanDam to be an easy to work, far casting, premium ā€œwalk-the-dogā€ topwater lure with great action. Thousands of fish later, we can safely say he got it right. Rhythmically twitch your...

Seaguar 101 BASIX Fluorocarbon - 200yrds
from $9.99

Seaguar BasiX, Strong, Soft and Smooth Casting, Premium, 100% Fluorocarbon Performance Fishing Line, Virtually Invisible, Value-Packed & Budget Friendly Seaguar BasiX is a soft, supple, easy-casting line that comes off a reel smoothly for a fret-free fishing experience. 100% fluorocarbon;...

Daiwa J-Fluoro Samurai Fluorocarbon Line - 1000yds
from $94.99

Featuring a virtually invisible clear design, the Daiwa® J-Fluoro Samurai Fluorocarbon Fishing Line is perfect for sneaking your bait naturally into panfish, trout, bass, and walleye habitat. The stealthy presentation of this Daiwa fishing line isn't its only advantage, though....

Seaguar Tatsu Fluorocarbon Fishing Line
from $46.25

Strong and Supple, Premium, 100% Fluorocarbon Performance Fishing Line, Virtually Invisible Seaguar Tatsu is the world's only double-structure fluorocarbon mainline delivering amazingly strong, yet supple performance. Our exclusive double-structure process fuses two 100% fluorocarbon resins into one solid line that...

6th Sense Catwalk
from $12.99

The 6th Sense Catwalk was designed to break the barrier between power and finesse topwater presentations to give anglers a lure that can be the best of both applications.Ā  The 6th Sense Catwalk can be walked effortlessly to cover water...

Z-Man Eye Strike Chatterbaits
$9.99

Coupling the patented ChatterBaitĀ® design with the prominent, oversized 3D eyes of the Eye StrikeĀ® product line, this bladed jighead excels on a host of fresh- and saltwater species—just add your favorite ElaZtechĀ® baitfish imitation!

Evergreen Jt-95 Pencil Baits
$16.99

Luring with a quick walk the dog action, the JT-95 is a natural pencil bait with an accurate hook up ratio. Its compact and slim body design belies its devastating power. The JT-95 was the creation inspired by Evergreen staff...

BallistiX Terminal Tackle Tray
$24.99

Introducing the Evolution Fishing Ballistix Terminal Tackle Tray, the ultimate solution for organizing your terminal tackle. Designed with meticulous attention to detail, this Patent-Pending tackle tray features a specifically measured layout to uniquely organize various hook and weight sizes in...

Berkley Choppo
$14.99

Whether you are a weekend warrior or a seasoned pro, the Berkley Choppo is the ultimate chuck and wind bait that delivers explosive topwater action. Built with a super durable cupped propeller tail, the Berkley Choppo produces an enticing plopping...

6th Sense The Draw 9"
$74.99

The wait is over…6th Sense is proud to introduce The Draw. The Draw is a 9ā€, 3.75oz, glide bait co-designed with world renowned angler, and avid swimbait fisherman, Ben Milliken. The idea behind the development of this bait was simple;...

6th Sense Pressure Series
$9.00

The Pressure Series represents the next generation in crankbaits, specifically engineered for finesse cranking at all depths. These innovative crankbaits feature a sleek, flat-sided body, creating a unique combination of sound and movement ideal for finesse-style cranking. With fish constantly...

Shimano SLX DC Baitcasting Reels
$224.99

Built upon Shimano's well received SLX platform, the Shimano SLX DC Baitcasting Reels implement a one-of-a-kind digitally controlled braking system to put trouble free casting in the hands of more anglers than ever before. The SLX DC features the same...

Bomber Next Gen Model 6A Crankbait
$3.50

A legendary crankbait that has been catching big bass and winning tournaments for decades, the Bomber Gen 2 Model 6A Crankbait is an updated version from the original Model 6A to give anglers even better fish catching performance and also...

Bubba's Smart Fish Scale
$114.95

Introducing the newest top-of-the-line fishing tool from BUBBA, the Smart Fish Scale. Featuring our ICONIC NON-SLIP GRIP, the SFS is the perfect fish scale, whether you’re a hobbyist or a fierce competitor. The unmatched 60-POUND WEIGHT LIMIT and BEST-IN-CLASS ACCURACY...

Bomber Next Gen Fat Free Fingerling Crankbaits
$3.50

Built for covering that magical mid-section of the water column in 8-10 feet, the Bomber Gen 2 Fat Free Fingerling Crankbait is a compact crankbait that simply triggers bites and puts fish in the boat. Featuring a baitfish profile and...

Megabass 110 Jerkbaits
$24.99

Once the closely-guarded secret of the pros, the Megabass Ito Vision 110 has quickly become a staple among professional and amateur anglers alike. Carefully crafted and precision engineered, it sets the standard for jerkbait performance - offering a one-of-a-kind darting...

6th Sense Fixed Jigsaw Bladed Jig
$9.99

Precision-tuned for instant vibration, theĀ 6th Sense Fixed Jig Saw Vibrating JigĀ is built with an ultra-thin blade that's carefully shaped to produce an enticing and erratic hunting behavior. Featuring a streamlined head design that slips through underwater cover, the Jig Saw...

Z-Man Evergreen Baby Jack
$19.99

A favorite of touring pro and renowned bladed jig angler Brett Hite, theĀ Z-Man Chatterbait Jack Hammer Baby JackĀ is a smaller version of the legendary Jack Hammer made for fishing in tough conditions. Precisely engineered with a downsized blade that starts...

XBraid X9 Fulldrag Fishing Line - 165yds
$29.99

Engineered for epic battles with leviathan-grade gamefish, theĀ XBraid X9 Fulldrag Braided LineĀ features an innovative 8-around-1 construction for unrelenting power and strength during prolonged fights. Built with 8-strands densely woven around a 9th core to create a remarkably round profile, the...

Bomber Next Gen Fat A B05F
$4.99

Delivering legendary performance, the Bomber Gen 2 Fat A B05F Crankbait is a medium running crankbait that catches big fish especially early in the season. Built with a wide body and uniquely shaped bill, the Gen 2 Fat A B05F...

Bomber Next Gen Fat Free Shad Jr Crankbaits
$3.50

A deadly crankbait that has fooled many bass for decades, the Bomber Gen 2 Fat Free Shad Jr. Crankbait is redesigned for better performance and to save anglers some money. Featuring a shad profile body shape and a rounded bill,...

Megabass Ito Vision 110 Jr. Jerkbaits
$23.99

Packed with the same tournament-winning characteristics as its big brotherĀ theĀ Megabass Ito Vision 110 Jr. JerkbaitĀ features a scaled-down profile that works wonders around pressured bass. The Megabass Ito Vision 110 Jr. Jerkbait was designed from the ground up to deliver the...

Rapid Pack
from $15.49

Store your soft baits in a storage pack that allows you to easily see what you have. With a clear PVC window and a compact design, you'll be able to quickly pack, find, and access your soft plastics, ensuring you’re...

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