When largemouth bass settle beneath docks, smallmouth prowl rocky points, or pressured fish hold in grass, the Invinci Core M.O.F.O. Urchin Bait gives anglers a slow-falling soft plastic with movement from every angle. Exclusive CoreLock technology strengthens the bait’s center...
The Spin John 80 was designed by B.A.S.S. Elite Series Angler John Crews to be the ultimate spy bait. The Spin John 80 comes with swivels incorporated into the line tie and the back-hook hanger. These swivels help the bait...
Reaction Innovation's creativity has once again developed a bait that will put fish in the boat when others won't. The Skinny Dipper is a soft plastic bait that can be effective in and around all types of structure. When you're...
These fine wire hooks from Owner America may be the perfect hook for dropshotting when you nose hook the bait. The bent down eye allows the hook to come off the line at an angle that exposes the hook point for perfect...
The Superline Spring Lock Hook was designed for stress relief on the center spring lock point. Each hook features a NS Black coating. Â
If you’re a bass angler looking to cash more checks fishing grass, you need the TK170 Magnum Weighted Swimbait Hook. With the added keel weight, you have more control on both the speed and depth you fish your swimbaits. Total...
The Rattle Shot is a rattling drop shot weight that takes drop shot fishing to another level! These rattling drop shot weights will increase the strike zone and get you more bites, period! So, start slinging lead! Our most popular...
The Owner Ultrahead Round Jig Head is the ultimate finesse ball head. The round jig head is molded around a light wire, round bend, black chrome Owner 5318 Super Needle Point Jig Hook for easy penetration and holding power, without...
Taking finesse cranking to the next level, the 6th Sense Crush Mini 25X Crankbait delivers downsized performance that is built to put highly pressured fish in the boat. Designed with a bite-sized profile, the 6th Sense Crush Mini 25X Crankbait offers an...
The Rapala Tournament Touch Screen Scale features a large digital touch screen, which makes it easy to store up to 8 separate fish weights. It also comes equipped with 8 numerical culling floats to match up with the stored fish...
Equipped with a proprietary laser-welded grip pin bait keeper, the Mustad Tactical Bass Alpha Grip Flipping Hook locks plastics firmly in place to withstand the abuse of multiple fish catches and reduce tearing when coming in and out of thick...
Crafted for victory in the toughest fields, the Megabass SV-3 Double Willow Spinnerbaits draws inspiration from the legendary V-3 which earned its place in history as one of the pioneering baitfish-head spinnerbaits. The “Super” V-3 spinnerbait is the embodiment of design and angling expertise developed for top-level...
Features: Comfort nonslip grips Corrosion resistant stainless steel Ideal for removing hooks or tying flies
Engineered and designed for elite bass anglers, the VMC RedLine Series Wacky Neko Hooks deliver on superior performance with their extra-light, extra strength Vanadium Steel. VMC's compressed, Needle Point design along with their P.T.F.E. finish on this hook help it...
Strength, vibration, and balance. The Divine Spinnerbait is designed to outperform, outlast, and out fish, any spinnerbait on the market. Built with the highest quality heat-treated stainless-steel spring wire, the Divine Spinnerbait is made for strength without sacrificing the vibration...
A unique twist on the original Skitter Pop, the Rapala Skitter Prop delivers a churning topwater presentation that will increase your fish count and your heart rate. Made from premium-grade balsa wood, the Rapala Skitter Prop features a top-of-the-line prop blade at...
The new Bushwhacker Pro Elite is here! The updated head has been built so that you can use frogs and cover the weight with the bait and if you are wanting a smaller profile, you can now run those small...
Crafted using the finest components and materials imaginable, the Megabass Uoze Swim Jig delivers unrivaled performance by blurring the line between swim jig and underpsin.  Sculpted with a tapered head and flared gill plates, the Megabss Uoze Swimmer Swim Jig cuts through vegetation...
With the help of Captain Blair Wiggins of Addictive Fishing, Pro-Cure and the Mogan Man have developed a new line of species-specific scents developed for Saltwater Fisheries of the South. Pro-Cure Mogan Series Super Gel’s are a blend of 100%...
Strike King® & Wally Marshall are offering you his best-kept secrets in crappie fishing lures today! Over the past 25 years, Wally Marshall has been honing his skills and knowledge to bring you the best crappie lures money can buy! ...
The Keitech Super Round Tungsten Jig Heads are high performance, professional-grade lures from Japan, designed to give anglers an edge in any tournament. The popular round head with an extra slender collar never tears your worms and keeps various soft...
Hand tied in some of the HOTTEST fish Katching colors! Katch-Her Lures Jigs are proven to katch the big ones! Hand poured, Hand-Tied, Hand painted jigs from right here in North Carolina, where we know jigs. Katch-Her Lures was founded...
Expanding the high successful Ott’s Garage series, the Rapala Ott’s Garage Tiny 4 Crankbait was developed by Bassmaster Classic champion, Ott Defoe, for those situations when the odds are stacked against you and you need a small finesse style crankbait...
The most comfortable shirt you will own. This Ultra soft short sleeve shirt will be your next favorite shirt. Fabric laundered, 4.2 oz., 50/25/25 polyester/combed ringspun cotton/rayon Ultra Soft Vintage Heather Texture Vintage fit As of March '23 tri-blends will...
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood...
Not too big, not too small, the Strike King 8XD Crankbait delivers a look and an action that is just right. Designed for the anglers who love the action of the 6XD, but don’t enjoy the torque of the 10XD, the Strike...
Providing a downsized alternative to the immensely productive Jackall Rerange 110, the Jackall Rerange 95mm Jerkbaits are ideal for fishing in pressured, clear water or targeting bass feeding on smaller baitfish. Designed for consistent performance right out of the package, the Rerange...
Delivering an incredible walk-the-dog action, the 6th Sense Crush Dogma easily glides and turns with every twitch of the rod. Its action and knocking rattle system is exactly what the 6th Sense Pro Fishing Team had in mind, and unlike traditional walking...
To comply with new angling regulations in the Gulf of Mexico, we’ve redesigned and reinforced our most popular circle hook. The 4X Strong Circle Hook is built for the toughest battles in the deep sea. The straight eye, NS Black...
Carefully crafted with extensive input from renowned smallmouth angler Travis Manson, the Great Lakes Finesse Drop Minnow is a productive plastic that is sure to keep rods bent and line peeling off spools! The Drop Minnow offers anglers impressive versatility,...
Zoom Bait Company proudly presents the Shimmer Shad, meticulously created to be the ultimate ChatterBait trailer. Measuring a precise 4.25 inches, the Shimmer Shad is designed to enhance the action of any ChatterBait without overpowering it. Its segmented body and...
Integrating the best features of a minnow-style fluke bait and a swimbait, the Rapala Crush City Mooch Minnow is a dominating new lure that bait-eating predators won’t be able to resist. Whether you pair the Mooch Minnow with a jig...
A hybrid surface bait that combines the design and characteristics of a hollow-body frog and walking topwater, the Frog Factory Mongrel can be effectively fished from open water to heavy cover. Durable and supremely easy to cast, the Mongrel features a detailed...
The Crappie Ball Jig Head is built for simplicity, balance, and bite-triggering performance. Designed to pair perfectly with the Clobber Minnow, Micro Fiction, or your favorite crappie plastics, the round ball head delivers a natural fall and versatile action that slab hunters rely on....
The Sneaky Buzz Blade is a perfect combination of stealth and action! The plastic blade allows for a different plastic gurgling sound than traditional metal blades.The subtle profile leaves behind an attention grabbing and distinct bubble trail! The 3-blade prop...
Features a durable hand tied weed guard that provides anglers a the confidence to throw their wacky rig in and around heavy cover. Designed with a innovative hollow tube, hand tied on the shank. Simply run the tag end of...
Built for success with finesse fishing situations, the 6th Sense Wacky Weights offer anglers tons of versatility through the unique shape design that enhances bait movement on the fall. Excelling on a wacky and drop shot setup, the Wacky Weights provide a...
Each Rage Tail lure has a unique and exclusive tail design and is engineered like no other soft plastic bait. Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. The Rage Swimmer is perfect...
